Management — Danny Samson et al. (2014)

Book Description

Dynamic, challenging and exciting: show your students what managers really do! Management as a profession is dynamic, challenging and exciting for those who want to excel at it. Each day brings new and often unanticipated challenges. This new edition of Danny Samson’s bestseller includes most recent management thinking and research, as well as the contemporary application of management ideas in organisations. The challenges of sustainable development are integrated into every chapter of this book. The combination of established scholarship, new ideas and real-life applications gives students a taste for the adventure inherent in the dynamic field of management. This fifth edition includes new emphases on entrepreneurship and innovation and integrates coverage of social media and new technology throughout. The premium learning technology package includes Aplia online learning, CourseMate Premium Website, and Search me! management.

Book Details

• Author: Danny Samson, Richard L. Daft
• Publisher: Cengage
• Published Date: 2014
• Published Year: 2014
• Language: English
• ISBN-13: 9780170259798